SSP Bid Request & Response Examples

  • For Banner Ads

Bid Request:

{

“imp”: [{

“banner”: {

“h”: 250,

“pos”: 0,

“w”: 300

},

“tagid”: “VZE453634V66643B”,

“bidfloor”: 0.06666666666666667,

“id”: “1”

}],

“site”: {

“page”: “http://subseaworldnews.com/“,

“cat”: [“IAB12-1”, “IAB12-2”, “IAB12-3”],

“publisher”: {

“id”: “20165”

},

“id”: “11392”

},

“device”: {

“ua”: “Mozilla/5.0 (Macintosh; Intel Mac OS X 10_9_3) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/35.0.1916.47 Safari/537.36”,

“ip”: “3.230.104.1”,

“connectionType”: “corporate”,

“carrier”: “general electric company”,

“dnt”: 0,

“devicetype”: 2,

“geo”: {

“city”: “fairfield”,

“lat”: 41.1412,

“lon”: -73.2637,

“zip”: “06828”,

“type”: 2,

“country”: “us”,

“region”: “ct”

}

},

“user”: {

“buyeruid”: “”,

“id”: “c1bfb207-ef52-4974-adda-d5b1cba5b6c7”

},

“id”: “vz0a6710c7-911e-4a1d-b3e8-8bee910c00f2”

}

Bid Response:

{

“id”: “vz0a6710c7-911e-4a1d-b3e8-8bee910c00f2”,

“cur”: “USD”,

“bidid”: “o6deob6w9kj2byx2bjuot60yj5pz”,

“seatbid”: [{

“seat”: “24”,

“bid”: [{

“id”: “24o6deob6w9kj2byx2bjuot60yj5pz”,

“impid”: “1”,

“price”: 0.085,

“cid”: “c24b903e”,

“crid”: “cr246f958892”,

“adomain”: [

nasa.com

],

“h”: 250,

“w”: 300,

“adm”: “<script type=\”text/javascript\” src=\”http://show.byochef.com/adcode/adcode?site={SITE}&crid=2650&sourceid=openx&endguard= \”></script><img src=\”http://sam.imptracker.bid/win?impid=o6deob6w9kj2byx2bjuot60yj5pz&price=${AUCTION_PRICE}\” border=\”0\” width=\”1\” height=\”1\”>”,

“nurl”: “http://sam.imptracker.bid/win?impid=o6deob6w9kj2byx2bjuot60yj5pz&price=${AUCTION_PRICE}”

}]

}]

}

  • For Vast Ads

Bid Request:

{

“id”: “93856ffc-2356-409c-94e6-83b587c1aab2”,

“imp”: [{

“id”: “1”,

“tagid”: “VZK780759V253932”,

“bidfloor”: 0.0,

“video”: {

“mimes”: [“video/x-flv”, “video/mp4”, “application/x-shockwave-flash”, “application/javascript”],

“minduration”: 0,

“maxduration”: 0,

“protocol”: 3,

“w”: 160,

“h”: 160,

“startdelay”: 0

}

}],

“site”: {

“id”: “7679”,

“page”: “http://adsbeta1.vertoz.com/vast“,

“cat”: [],

“publisher”: {

“id”: “0”

}

},

“device”: {

“dnt”: 0,

“ua”: “Mozilla/5.0 (X11; Ubuntu; Linux x86_64; rv:52.0) Gecko/20100101 Firefox/52.0”,

“ip”: “123.252.135.130”,

“devicetype”: 0

},

“user”: {

“id”: “f2efae65-ebd9-4442-ba66-fbca4a3eb5a2”,

“buyeruid”: “”

}

}

Bid Response:

{

“id”: “93856ffc-2356-409c-94e6-83b587c1aab2”,

“seatbid”: [

{

“bid”: [

{

“id”: “9e3a50d3-620a-4c47-8711-c9ba86e34543_0”,

“impid”: “1”,

“price”: 4.409999847412109375,

“adid”: “933”,

“nurl”: “http://adsbeta1.vertoz.com/win?i=9e3a50d3-620a-4c47-8711-c9ba86e34543_0&c=959&cr=933&p=${AUCTION_PRICE}&e=29&u=f2efae65-ebd9-4442-ba66-fbca4a3eb5a2&cp=U8d6dhDOBsYmmKb58FQkYQ&r=70.0&s=0x0&h=adsbeta1.vertoz.com&m=2&ct=&cn=india&dt=desktop&si=7679&pi=0&t=1491823432229&id=0ZkHmkg4YOyyftlJdTDmtA“,

“adm”: “<VAST version=\”3.0\”><Ad><Wrapper><AdSystem>Vertoz</AdSystem><VASTAdTagURI>tag.xml</VASTAdTagURI><Impression>http://adsbeta1.vertoz.com/win/imp?i=9e3a50d3-620a-4c47-8711-c9ba86e34543_0&c=959&cr=933&p=${AUCTION_PRICE}&e=29&u=f2efae65-ebd9-4442-ba66-fbca4a3eb5a2&cp=7.0&r=70.0&s=160×600&h=http%3A%2F%2Fadsbeta1.vertoz.com%2Fvast&m=2&ct=&cn=india&dt=desktop&ai=</Impression><Impression>http://adsbeta1.vertoz.com/sspempty.gif?i=9e3a50d3-620a-4c47-8711-c9ba86e34543_0&n=29&p=${AUCTION_PRICE}&c=959&cr=933&in=10&b=4.409999847412109375&s=160×600&h=http%3A%2F%2Fadsbeta1.vertoz.com%2Fvast&cp=7.0&r=70.0&iseg=0&u=f2efae65-ebd9-4442-ba66-fbca4a3eb5a2&d=&ct=&cn=india&dt=desktop</Impression><Impression>http://video.vrtzads.com/TrackingAPI/track/959/933/29/1/9e3a50d3-620a-4c47-8711-c9ba86e34543_0</Impression><Creatives><Creative><Linear><TrackingEvents><Tracking event=\”creativeView\”>http://video.vrtzads.com/TrackingAPI/track/959/933/29/2/9e3a50d3-620a-4c47-8711-c9ba86e34543_0</Tracking><Tracking event=\”start\”> http://video.vrtzads.com/TrackingAPI/track/959/933/29/3/9e3a50d3-620a-4c47-8711-c9ba86e34543_0</Tracking><Tracking event=\”firstQuartile\”>http://video.vrtzads.com/TrackingAPI/track/959/933/29/4/9e3a50d3-620a-4c47-8711-c9ba86e34543_0</Tracking><Tracking event=\”midpoint\”>http://video.vrtzads.com/TrackingAPI/track/959/933/29/5/9e3a50d3-620a-4c47-8711-c9ba86e34543_0</Tracking><Tracking event=\”thirdQuartile\”>http://video.vrtzads.com/TrackingAPI/track/959/933/29/6/9e3a50d3-620a-4c47-8711-c9ba86e34543_0</Tracking><Tracking event=\”complete\”>http://video.vrtzads.com/TrackingAPI/track/959/933/29/7/9e3a50d3-620a-4c47-8711-c9ba86e34543_0</Tracking></TrackingEvents></Linear></Creative><Creative><Linear><VideoClicks><ClickTracking></ClickTracking></VideoClicks></Linear></Creative></Creatives><Error></Error></Wrapper></Ad></VAST>null“,

“adomain”: [

google.com

],

“cid”: “959”,

“crid”: “933”,

“ext”: {

“advertiserName”: “Thiresh”,

“language”: “en”,

“duration”: “5.0”,

“vastUrl”: “tag.xml”

}

}

],

“group”: 0

}

],

“bidid”: “9e3a50d3-620a-4c47-8711-c9ba86e34543”,

“cur”: “USD”

}

  • For S2S Ads

Bid Request:

{

“device”: {

“ip”: “123.252.135.130”,

“dnt”: 0,

“devicetype”: 2,

“ua”: “Mozilla/5.0 (X11; Ubuntu; Linux x86_64; rv:46.0) Gecko/20100101 Firefox/46.0”

},

“imp”: [{

“banner”: {

“h”: 600,

“pos”: 0,

“w”: 160

},

“bidfloor”: 0.0,

“pmp”: {

“private_auction”: 1,

“deals”: [{

“bidfloor”: 0.5,

“id”: “VZN29-387142”

}, {

“bidfloor”: 0.5,

“id”: “VZN29-489209”

}]

},

“id”: “1”

}],

“app”: {

“id”: “agltb3B1Yi1pbmNyDAsSA0FwcBiJkfIUDA”,

“name”: “Yahoo Weather”,

“cat”: [“IAB15”, “IAB15-10”],

“ver”: “1.0.2”,

“bundle”: “com.yahoo.wxapp”,

“storeurl”: “https://itunes.apple.com/id628677149“,

“publisher”: {

“id”: “agltb3B1Yi1pbmNyDAsSA0FwcBiJkfTUCV”,

“name”: “yahoo”,

“domain”: “yahoo.com

}

},

“user”: {

“buyeruid”: “”,

“id”: “88bf926d-225e-41b4-88a4-3d980eea5a3d”

},

“id”: “2e59a3a1-d24d-4989-a6ce-b274d83e4660”

}

Bid Response:

{

“id”: “vz80ed9927-aaf2-422d-bd4d-4e19901f6330”,

“bidid”: “fd49b00b4ef12500bfee8afd8a4f10e5”,

“seatbid”: [

{

“bid”: [

{

“id”: “a7b24338bbb3f8a8315a68e4bcfe569c”,

“attr”: [],

“impid”: “1”,

“price”: 0.0544,

“adid”: “bdd5f9328e71”,

“iurl”: “http://us-nj-e9.rtbauction.com/?t=preview&k=bdd5f9328e71“,

“adm”: “<head><style type=’text/css’>body{margin:0;padding:0;overflow:hidden}</style><script type=\”text/javascript\”>function httpGet(e){var t=null;t=new XMLHttpRequest;t.open(\”GET\”,e,false);t.send(null);return t.responseText}</script></head><body onclick=\”httpGet(‘https://notify.nuviad.com/click/rtb_jxgsctrda5rhuxmdarqw_1471518692333/campaign_t7pWs1amJJ2UfBk4BVJHPX3VNEhB3h/ad_vnWXQ4RMgOrtIOgFxQ47ESRchfxbke/actor_FHS3IB4i2q0FFFml8u6dNeLVtsGtse‘);\”><div id=\”video3598992951471518692335\” style=\”width: 300px; height: 250px;\”><script src=\”http://p.algovid.com/player/player.js?p=359899295&sid=Wazimo_com.ip.sdk.AdRequest&cb=1471518692335&appn=com.ip.sdk.AdRequest&appb=com.ip.sdk.AdRequest&appsu=&appidfa=&appaid=&country=USA&loclong=-96.9398&loclat=32.8795&deviceid=android&w=300&h=250&d=com.ip.sdk.AdRequest\” type=\”text/javascript\”></script><noscript><img src=\”http://p.algovid.com/ppx/error?en=1&em=nojs&p=359899295&sid=Wazimo_com.ip.sdk.AdRequest&cb=1471518692335&domain=com.ip.sdk.AdRequest\” width=\”1\” height=\”1\”></noscript></div></body><img src=\”http://88.214.197.224/?t=imp&j=0.06230&v=0.07636&cd=df48d98975b02e97edd4cd19d5ef2aad\” border=\”0\” width=\”1\” height=\”1\”><img src=\”http://us-nj-e9.rtbauction.com/?t=win&b=${AUCTION_PRICE}&ob=0.06230&cd=2bb7c3705c14eea26cfe0a1be6eb54fc\” border=\”0\” width=\”1\” height=\”1\”><img src=\”http://sync-eu.exe.bid/image?source=smartyads&id=\” border=\”0\” width=\”1\” height=\”1\”><img src=\”http://bh.contextweb.com/bh/rtset?do=add&pid=558118&ev=&rurl=http://88.214.193.98/?t=matchback&partner=pulse&dsp_uid=%%VGUID%%\” border=\”0\” width=\”1\” height=\”1\”>”,

“nurl”: “http://us-nj-e9.rtbauction.com/?t=nurl&ob=0.06230&winbid=${AUCTION_PRICE}&k=2bb7c3705c14eea26cfe0a1be6eb54fc“,

“adomain”: [

target.com

],

“cid”: “37_159/campaign_t7pWs1amJJ2UfBk4BVJHPX3VNEhB3h”,

“crid”: “37_159/ad_vnWXQ4RMgOrtIOgFxQ47ESRchfxbke”

}

],

“seat”: “37”

}

],

“cur”: “USD”

}